Not every brand is built in public. Some are built quietly - through belief, clarity, and consistent action. In This Is the Work, I reflect on what it really takes to build a personal brand rooted in purpose, not performance. For anyone choosing depth over hype, this one’s for you.

Sisters Laura and Rachel Grix are on a mission to humanise workplace culture through joyful, hands-on workshops that centre creativity, care and community. In this STYLISA FoundHers feature, they share how burnout sparked their bold reinvention, and why they’re all in on building a more connected world of work.

Personal branding isn’t about ego or aesthetics. It’s about clarity, impact, and value. In Beyond the Looking Glass, I explore why showing up with purpose matters more than ever, especially for those of us who’ve been told to stay small. This isn’t performance, it’s legacy.

Your personal brand is more than a headline. It’s how you show up, lead, and leave a lasting impression. In this reflective piece, I share the lessons that shaped my own journey of alignment, reinvention, and legacy-building. These are the insights I return to time and again. And now, I’m sharing them with you.

Discover the new digital home of the STYLISA FoundHers series, a growing platform spotlighting bold stories of female entrepreneurs building businesses with purpose. Explore past features, find out how to be involved, and see what’s coming next as the series continues to grow in reach, impact and intention.

Reinvention isn’t just for pop icons. In this personal reflection, I explore how my own journey, marked by bold pivots, creativity, and resilience, mirrors the power moves of Madonna. From corporate to consultancy, I share how embracing change has strengthened my personal brand and why reinvention is the ultimate strategy for staying relevant, aligned, and unapologetically you.

Discover what happened when I went over a year without buying a single item of clothing. No challenge, no announcement, just a quiet decision rooted in sustainability and alignment. In this article, I share how that choice reshaped my relationship with fashion, clarified my values, and deepened my approach to personal branding.

At just 28, Dr Giovannie Jean-Louis is transforming clinical research with PROBr - a platform connecting underrepresented communities to life-changing studies. In this powerful STYLISA FoundHers interview, she shares her mission to build trust, drive inclusion, and reimagine healthcare from the inside out.

Brand partnerships aren’t just about reach, they’re about resonance. In Partnerships With Purpose Must Start With People, I explore why alignment, trust, and lived experience matter more than metrics, and what true collaboration looks like in a purpose-driven world.

Struggling to clarify your personal brand? My free Personal Branding Checklist is here to help. Designed for purpose-driven founders, this resource will guide you through five key areas to reflect, realign, and show up with confidence. Start building a brand that truly reflects your voice, values, and vision—on your terms.

I’m proud to announce that I’m now representing Dr. Marilyn Comrie OBE, an award-winning green energy innovator, and global business leader. In this article, I share why this partnership matters, how we’re launching with her new website, and what’s next for one of the UK’s most influential changemakers.

Meet Jane Hawkes, the award-winning founder of the Lady Janey brand and the self-proclaimed Queen of Customer Service. In this STYLISA FoundHers interview, Jane shares her journey from cabin crew to consumer champion, her no-fluff approach to customer service, and how she’s using her voice to fight for fairness and elevate standards across the UK.

What does it really mean to have a personal brand—and why does it matter for purpose-driven founders? In this post, I explore how personal branding goes beyond visibility and becomes a tool for alignment, growth, and impact—especially for women and underrepresented entrepreneurs building meaningful change.

My new website is live! A fresh chapter helping purpose-led founders build powerful personal brands that open doors.

Meet Marina Fallahi, founder of BHive — the AI-powered app matching you to the perfect haircare. Her journey kicks off STYLISA FoundHers.

Clarity, courage & starting again—here are 3 powerful lessons I’ve learnt just one week into my rebrand.

Introducing STYLISA FoundHers: A new blog series celebrating bold female entrepreneurs building brands and breaking boundaries.

Exciting changes ahead! I’m shifting focus to personal branding for founders—helping them attract funding, partnerships & growth. 🚀

Discover the funding challenges women face & practical tips for building your own path in entrepreneurship. Empower your journey!

Discover how small acts of support can uplift, empower, and create ripples of success for everyone in "The Power of Support."