AI has changed how we work, but not why we do it. In The Age of AI: Why Your Voice Matters More Than Ever, Lisa Maynard-Atem explores why personal branding, clarity, and human connection are still the most powerful differentiators in a world of machine-made content — and why visibility without strategy is just noise.

What if personal branding isn’t about performance, but about power? In this thought-provoking article, I explore why agency is the foundation of any authentic brand, and how owning your story is the boldest move you can make. Personal branding starts with one decision: to show up as you.

Struggling to clarify your personal brand? My free Personal Branding Checklist is here to help. Designed for purpose-driven founders, this resource will guide you through five key areas to reflect, realign, and show up with confidence. Start building a brand that truly reflects your voice, values, and vision—on your terms.

What does it really mean to have a personal brand—and why does it matter for purpose-driven founders? In this post, I explore how personal branding goes beyond visibility and becomes a tool for alignment, growth, and impact—especially for women and underrepresented entrepreneurs building meaningful change.

My new website is live! A fresh chapter helping purpose-led founders build powerful personal brands that open doors.