What if personal branding isn’t about performance, but about power? In this thought-provoking article, I explore why agency is the foundation of any authentic brand, and how owning your story is the boldest move you can make. Personal branding starts with one decision: to show up as you.

What does it really mean to have a personal brand—and why does it matter for purpose-driven founders? In this post, I explore how personal branding goes beyond visibility and becomes a tool for alignment, growth, and impact—especially for women and underrepresented entrepreneurs building meaningful change.