Every founder has a story, but are you telling the right one? My latest article introduces The Authority Audit, a simple tool to help you check if you’re leading with borrowed credibility, inconsistent messaging, or generic positioning. Discover how to shift into a story that builds lasting authority, visibility, and growth.

We’ve all leaned on borrowed credibility - the big brands, the powerful names, the glittering associations. But real influence comes when you stop leading with someone else’s story and start owning your own.